Florida's AG Tells Reddit, Google, Meta, Snap, and TikTok to Explain Their Sweepstakes Casino Ads

Attorney General James Uthmeier gave five major platforms until October 23, 2026 to explain how they keep sweepstakes casino ads away from Florida residents.

Florida Attorney General James Uthmeier sent near-identical letters to Google, Meta, Reddit, Snap, and TikTok on September 24, 2026, demanding a written explanation of what steps each platform takes to prevent sweepstakes casino advertising from reaching Florida residents. The letters specifically name Stake, Chumba Casino, LuckyLand, and Global Poker, and warn that "promoting illegal gambling is a crime under Florida law."

The letters follow an August 2026 lawsuit Uthmeier's office filed against Stake and VGW (Chumba's operator), along with five payment processors, seeking injunctions, forfeiture, restitution, and civil penalties. His office has said it intends to pursue "both those who operate and those who facilitate" - language that puts ad platforms, not just casino operators, on notice.

The platforms' responses were due October 23, 2026. We haven't seen any publicly confirm a specific change in response, but the pressure lines up with a broader pattern: Google's ad policy already removed sweepstakes casinos from its "social casino games" category in October 2025, requiring real-money-gambling certification that Florida has no licensing path to satisfy.

For anyone running affiliate content in this space - us included - this is part of why we're treating paid social ads for sweepstakes casinos as higher-risk right now than organic, disclosed content.

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This is independent reporting and analysis, not legal advice - compiled from public sources as of the date above and subject to change. See our full news index or compare current offers on the SweepScout homepage.